MTN Nigeria Opens Entries For Next Afrobeats Star Season 2, Unveils ₦225m Grand Prize
MTN Nigeria has officially opened entries for Season 2 of its Next Afrobeats Star (NAS) reality music competition, unveiling a significantly expanded prize package aimed at discovering and nurturing the country’s next generation of Afrobeats talents.
The competition, produced in partnership with Ultima Studios and ONErpm, returns after a successful maiden edition that produced several emerging music stars and offered contestants recording contracts and industry exposure.
Speaking on the launch, Emamoke Ogoro, General Manager, Brands and Communication at MTN Nigeria, said the initiative reflects the company’s commitment to empowering young Nigerians by transforming raw talent into real opportunities.
According to her, the first season proved that the competition goes beyond entertainment, as contestants not only gained national exposure but also released original music on major global streaming platforms while retaining ownership of their intellectual property.
“Season 1 was our proof. Our contestants did not simply gain exposure; they released original music now available on major global streaming platforms. They left the competition owning their intellectual property, with industry credentials and meaningful relationships in a music industry that now knows their names,” she said.
Ogoro added that although the prize package has increased, the biggest achievement of Season 2 is the wider platform it offers aspiring artists from grassroots communities.
“The most significant change is not the size of the prize; it is the size of the door it opens. We are opening that door even wider by connecting grassroots talent to a national stage,” she added.
