Life Continental Beer rewards 30 businesses with N7.5m

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Life Continental Beer has rewarded another set of 30 young entrepreneurs with a total of N7.5 million on the platform of its Progress Booster Show in Abakaliki, Ebonyi State.
The presentation of prizes took place on October 28, 2016.
Life Progress Booster, initiated by Life Continental Lager Beer, from the stable of Nigerian Breweries Plc, is an entrepreneurial talent hunt and mentoring radio programme, which is targeted at helping talented innovative businessmen and women in the South East.
The Life Booster project is a reinforcement of the heritage embedded in the Life Continental Lager Beer, its essence and connection with the South East consumers.
In 2016, over 100 entrepreneurs from Nnewi, Enugu, Owerri and Aba were rewarded with N30 million.
Speaking at the cheque presentation ceremony, Igwe Mishack Ikenna, the Areas Sales Manager, Nsukka, NB Plc, who represented Obiora Okolo, the Regional Business Manager, Enugu, NB Plc, said the Progress Booster is aimed at empowering entrepreneurs who have bright ideas but need a platform to bring these ideas to life.
Ikenna said: “The show is designed to reinforce the entrepreneurship spirit of the people of the South East, stir up the creativity level and resourcefulness among them and also grow the economy of this region.”
Previous winners of the show spoke extensively on how the money they received gave them a head start in their various businesses, they also urged the new winners to maximize the opportunity.
Guests were given the opportunity to win exciting gifts through a raffle draw competition.
Aspiring entrepreneurs aged 18 years and above can submit their business proposal on www.life-nigeria.com.
They must be native or resident in the South East.